New: Book your Marketing Strategy Workshop

    Innerthal is not for everyone. If you run a business here — whether in gastronomy, tourism, or local commerce — you know that this place attracts a different kind of guest and customer.

    What I see for businesses in Innerthal: the region is beautiful. Too few people know about it. That's not a natural disaster — that's a communication problem. And communication problems are solvable.

    Lake Wägital deserves more visibility. So do the businesses there.

    Clarity in half a day — with the Marketing Strategy Workshop.

    Positioning, target audiences, action plan — in just 4 hours. For SMEs that are done guessing.

    On-site. Not remote.

    Feldstrasse 12, 8853 Lachen — I'm at your door in 15 minutes.

    Even in the Wägital

    I come to Innerthal personally — the Wägital is part of my territory.

    Personally On-site

    Meetings, workshops, coordination — on-site, not just by phone.

    Authentic Content

    Photo and video production in your environment — real and local.

    March & Wägital

    Innerthal, Vorderthal, Lachen, Pfäffikon — I cover the entire region.

    What does a fractional CMO do — and when does it make sense for an SME?

    A fractional CMO takes over the strategic marketing leadership of your company — without you having to fill a full-time position. They bring experience from multiple industries and deliver results from day one.

    This is especially valuable for SMEs with 5 to 50 employees: large enough for professional marketing, but too lean for a dedicated marketing executive. A fractional CMO bridges exactly that gap.

    The advantage: you only pay for the time you actually need — and in return, you get strategy, implementation support, and measurable results. No agency overhead, no lengthy onboarding.

    I temporarily take on your marketing responsibility.

    Positioning, customer acquisition, content strategy — I build what is missing.

    And hand everything over documented to your team.

    Typical results after 90 days:

    Clear positioning for your Wägital business

    Predictable customer acquisition

    Documented processes for continuation

    Frequently Asked Questions

    Marketing Strategy Workshop

    Half a day that makes your marketing measurable — specifically for SMEs der Region Innerthal.