Innerthal is not for everyone. If you run a business here — whether in gastronomy, tourism, or local commerce — you know that this place attracts a different kind of guest and customer.
What I see for businesses in Innerthal: the region is beautiful. Too few people know about it. That's not a natural disaster — that's a communication problem. And communication problems are solvable.
Lake Wägital deserves more visibility. So do the businesses there.
Clarity in half a day — with the Marketing Strategy Workshop.
Positioning, target audiences, action plan — in just 4 hours. For SMEs that are done guessing.
On-site. Not remote.
Feldstrasse 12, 8853 Lachen — I'm at your door in 15 minutes.
Even in the Wägital
I come to Innerthal personally — the Wägital is part of my territory.
Personally On-site
Meetings, workshops, coordination — on-site, not just by phone.
Authentic Content
Photo and video production in your environment — real and local.
March & Wägital
Innerthal, Vorderthal, Lachen, Pfäffikon — I cover the entire region.
What does a fractional CMO do — and when does it make sense for an SME?
A fractional CMO takes over the strategic marketing leadership of your company — without you having to fill a full-time position. They bring experience from multiple industries and deliver results from day one.
This is especially valuable for SMEs with 5 to 50 employees: large enough for professional marketing, but too lean for a dedicated marketing executive. A fractional CMO bridges exactly that gap.
The advantage: you only pay for the time you actually need — and in return, you get strategy, implementation support, and measurable results. No agency overhead, no lengthy onboarding.
I temporarily take on your marketing responsibility.
Positioning, customer acquisition, content strategy — I build what is missing.
And hand everything over documented to your team.
Typical results after 90 days:
Clear positioning for your Wägital business
Predictable customer acquisition
Documented processes for continuation

Ready for a structured marketing plan?
In the Marketing Strategy Workshop, we develop your complete strategy in half a day — with an action plan and priorities.
Frequently Asked Questions
More locations in the region
Lachen is my home — but I work across the entire March. In person, not remote.
Marketing Consultant Vorderthal
Vorderthal lies deep in the Wäggital — quiet, authentic, and with a daily life that fundamentally differs from Lachen or Pfäffikon. For businesses here, I'm just as reachable.
Marketing Consultant Lachen
I'm on-site. I know the March region. And I work as a temporary CMO for companies that don't have their own marketing department — and don't need one.
Marketing Consultant Siebnen
Siebnen is a central commercial location in the March district. I work as a temporary CMO for companies wanting structure in their marketing.
Marketing Strategy Workshop
Half a day that makes your marketing measurable — specifically for SMEs der Region Innerthal.
Are you in Innerthal or the Wägital?
Free initial consultation — 30 minutes, no pitch, no pressure.
I also serve companies in Vorderthal, Lachen, Pfäffikon SZ, and throughout the March.
